The Brand


We are more than a clothing brand.

A premium Square One T-Shirt in its premium high quality gift presentation box

Our aim is to not only provide high-quality attire to our customers but to send a message. At some point in all our lives we have to start again. This isn't a bad thing, starting something new is exciting and shapes who we are. We all have to start somewhere and where better to start than at Square One.


An urban scene Square One

Square One offers premium clothing that is always cruelty free, made from 100% organic cotton and is ethically sourced. We are also featured within The Good Shopping Guide’s Ethical Fashion Directory

Our brand represents new beginnings, out with the old and in with the new. Are you ready to take the first step with Square One?





About The Owner

Sam Jones 

Owner of The Square One Clothing Company


Sam Jones Square One Owner Welsh Entrepreneur

My name is Sam Jones, I'm 18 years old and I live in a small town in South Wales. After leaving school at the age of 16 and pursuing a career in property in the family business, I decided I wanted to start my own journey. I realised I wanted to send a message to everyone who needs to start again. I want to show that sometimes everyone needs to start from Square One.